paper: pretty paper. true stories. {and scrapbooking classes with cupcakes.}: Introducing... the Shimelle collection from American Crafts

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Introducing... the Shimelle collection from American Crafts

shimelle papercraft collection by american crafts @ shimelle.com
I know it’s been ages since we first mentioned it, but today I’m thrilled to finally show you my debut paper crafting collection for American Crafts, which hits stores this month! Here’s a look at what just hit my desk.

embellishments from the Shimelle collection by American Crafts @ shimelle.com
Embellishments include wood veneer pieces, glittery rub-ons, and a pack filled with paper die-cuts.

wood veneer embellishments from the Shimelle collection by American Crafts @ shimelle.com
The wood veneer includes four heart designs, so you have enough for a visual triangle on your page without needing multiple packs.

die cuts from the Shimelle collection by American Crafts @ shimelle.com

die cuts from the Shimelle collection by American Crafts @ shimelle.com
And so many die-cuts! Some have gold foil and some are embossed.

texture on die cuts from the Shimelle collection by American Crafts @ shimelle.com
I’m hoping you can see the embossed texture here!

transparencies from the Shimelle collection by American Crafts @ shimelle.com
There are two sets of transparent overlays. The big set is seriously big! They have the holes in the side like a page protector so you just pop them into an album and the next page shows through. They can be used plain or with extra embellishment on top. The smaller set has 4×6 and 4×4 overlays to go over photos, including colour, white, and gold foil designs.

stickers from the Shimelle collection by American Crafts @ shimelle.com
There are three sets of stickers – printed cork, a small pack with mini letters + words and phrases, and the eight page book of stickers, which again has gold in the mix. Still keeping those page design tricks in mind – there cameras and three hearts on the cork, and the small letter tiles match the numbers on the clock die-cuts.

thickers letter stickers from the Shimelle collection by American Crafts @ shimelle.com
And two packs of Thickers letter stickers – one in gold glitter on foam and the other is gold foil on chipboard circles.

patterned papers from the Shimelle collection by American Crafts @ shimelle.com

patterned papers from the Shimelle collection by American Crafts @ shimelle.com

patterned papers from the Shimelle collection by American Crafts @ shimelle.com

patterned papers from the Shimelle collection by American Crafts @ shimelle.com

patterned papers from the Shimelle collection by American Crafts @ shimelle.com

patterned papers from the Shimelle collection by American Crafts @ shimelle.com
Plenty of patterned paper, of course! I wanted colours that could seem bold and muted at the same time, and shades of the same colour so there is red but also multiple shades of pink, turquoise, and orange.

calendar paper from the Shimelle collection by American Crafts @ shimelle.com
Because you might otherwise miss it – the back of the aqua paper with words and hearts has this calendar journaling print!

cut apart papers from the Shimelle collection by American Crafts @ shimelle.com
There are four cut-apart papers: 4×6 blocks, 4×4 squares, 3×4 cards, and a ticket and tag print with a variety of sizes.

stamps from the Shimelle collection by American Crafts @ shimelle.com
The clear stamp set includes the globe and camera, but also two texture stamps – one for corners and one for layering under words. The date stamp has months in the middle, like 01 JUL 2014, for example.

tools from the Shimelle collection by American Crafts @ shimelle.com
Aside from the roller date stamp, there is also a set of metal dies and a woodgrain embossing folder.

card stock cut with dies from the Shimelle collection by American Crafts @ shimelle.com
I gave the dies a run this morning and they came out like this with my Big Shot and kraft card stock. Still a bit surreal to see my handwriting as a die!

adhesives from the Shimelle collection by American Crafts @ shimelle.com
And one last little addition: adhesives of all things! The roller is a narrow adhesive, perfect for small pieces, and the pop dots are half the height of the standard AC dots, so you can vary the dimension in your layering or use them in a pocket where the thick dots might be cumbersome. Plus, yes: a tape dispenser that looks like a camera for your favourite wash. Because why not?

All of this ships to stores in mid-July, and I’ll be sharing projects here that I’m making as well as the AC design team! Thanks so much for taking a look! Take a look at the American Crafts blog for more images and the chance to win the collection!

01 July 2014



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158 Comments for Introducing... the Shimelle collection from American Crafts

  1. Cathy L. Says:

    Congratulations! Looks fun, I love the colors!

  2. Donna Says:

    I need it all! Where will it be sold?

  3. Loydene Says:

    Looks like you!

  4. Isa S Says:

    It’s even prettier than I imagined! I MUST have it ALL!!

  5. April Lilli Says:

    I’m so excited to see this! Love the color combos! Congrats!!

  6. Melissa Says:

    Congratulations on your debut collection! Maybe you can get them to do a NAVY BLUE Thicker. I have been writing them about it for years to no avail, maybe it will be a fit for a future collection from you. (fingers crossed)

  7. Leslie Says:

    Congratulations!! I can’t wait to buy it all!!! Love the washi tape dispenser!

  8. stacie d Says:

    So pretty. I love it all. The dies, the embossing folder, the Thickers, amazing papers…Well done!

  9. Crystal Says:

    I knew your collection would be love at first site, I will be contacting my favorite LSS to make sure they are ordering every single piece.

  10. Onepinkdaisy Says:

    Love it! I hope I can my hands on some before I move out of the country!

  11. ConnieM Says:

    awesome products!!! Congrats on all of the hard work:):)

  12. Janet Says:

    Last week the shock of Two Peas. This week the fulfillment of a vision. Sometimes the world gets back in balance faster than we can imagine. Golly. Wonder Boy is already having an exciting life!

  13. CarolynE Says:

    Looks awesome, especially that turquoise! So excited for you :)

  14. Margareta Carlsson Says:

    Gorgeous! Thank you so much for all the close up and detailed pics!

  15. Sue W. Says:

    Wonderful! Can’t wait to pick a few things up.

  16. kirsty.a Says:

    Lovely. Especially the 12×12 overlays and cork elements

  17. KikiK Says:

    I love.absolutely.everything and want.it.all. Congrats Shimelle!!! totally worth the wait! hope someone will bring them quickly to Europe! oh and the date stamp? finally in order! lol

  18. Jen Schow Says:

    So excited to see all your hard work come to fruition. I love all of everything. :)

  19. Johanna Says:

    I will need to get most of this collection. I love the B-sides of the paper, the wood veneers, the glitter thickers and that date stamp!!

  20. Rosa Neno Says:

    I absolutely love everything! especially the color palette!
    Rosa Neno

  21. Jacqueline Says:

    Absolutely gorgeous! I can’t wait to order!

  22. youngmi Says:

    Hooray and congratulations!! Just yesterday I was thinking about your collection and when it would finally arrive. I can’t wait to scrap with it! Yay!

  23. Heather Thompson Says:

    Very awesome collection!!!!

  24. Beckygotch Says:

    It’s wonderful! I want it all! Congratulations x

  25. Chris Says:

    I seriously love it. Thank you for showing it off.

  26. Tilla Says:

    Oh scrappy happiness in double doses today ! This is gorgeous and so wish I could have it all ! Sadly – not much AC ever makes it to SA – will have to see where I can order it from !

  27. Nancy Jo Says:

    Beautiful! This is so exciting. I am really looking forward to seeing what you make with it yourself! Congratulations Shimelle

  28. Jeanene Says:

    Everything is gorgeous! I will be purchasing so much of this collection!

  29. Amy Says:

    Oh! This is all so lovely! I adore those cork stickers and the gold Thickers! I can’t wait to own some.

  30. Cindy England Says:

    OMG, Shimelle, how exciting! I’m so thrilled for you and I can’t wait to add a little bit of ‘you’ to my scrapbooking (and love that you’ll be using proper spelling for words such as colour, favourite or autumn instead of the verb fall). ;)

  31. Wendy F Says:

    Wow Shimelle! This collection is fabulous! I know you are so proud. I can’t wait to buy it and create with your products.

  32. Maureen Says:

    ahh! I love it!!!! CONGRATS!

  33. Isbaha Says:

    I really like it!

  34. Amanda Mitchell Says:

    I love the tape dispense and the date stamp! Can’t wait to get some!

  35. Caroline Marty Says:

    I must have it all! Just lovely!

  36. yeva Says:

    I love it! I’ve been wondering if it was even coming! Congratulations and can’t wait to play with it

  37. Lynsey Says:

    Oh wow Shimelle so pleased to see you with your own collection! I want it all!
    Hugs Lynsey x

  38. SandraA Says:

    Congratulations! It’s a beautiful collection.

  39. smcl Says:

    Congratulations to you, it is just lovely! I can’t wait to order it!

  40. Mel Says:

    So excited for you, Shimelle! What a great collection. I can’t wait to get my hands on it. :)

  41. Siri Says:

    I’m getting it ALL! Love that the date stamp is “correct”! Love the colors, love it all!

  42. Jacky S Says:

    It all looks amazing. I do hope it’s going to hit the UK stores.

  43. Dawn Says:

    So excited to see this, love it all!

  44. Erika @ Scrapbook Obsession Blog Says:

    Love it so much, I wrote a whole blog post about it. Congrats Shimelle!

  45. Christine Says:

    Fantastic job Shimelle! I love the colors! Will have to purchase a lot of this collection :)

  46. abbeyviolet Says:

    This looks wonderful. Congratulations and thank you.

  47. margie_visnick@yahoo.com Says:

    I love all of it!Beautiful collection!

  48. Laura Says:

    Yay! It looks awesome, Shimelle! And it looks like you — colors you love, the word “rubbish”, travel & camera icons. I seriously want the whole thing.

  49. Lisa Says:

    These are fabulous! Love the wood veneer and foam especially.

  50. jasmine Says:

    Love it. Congratulations, Shimelle! I gotta have that date stamp. THANK YOU for making that happen!

  51. Donna B Says:

    Wow this collection is as beautiful as you are. It looks so much like you. Congrats on this release, couldn’t come at a better time. I can tell it was all done with love, which makes it perfect to scrap with.

  52. Dory Says:

    Gorgeous collection….! I love it all…! Congratulations.

  53. Marian Says:

    It’s beautiful Shimelle. I love it all!! Can’t wait to buy it.

  54. Claudette Says:

    Shimelle! Congratulations! I love everything about your line! So excited for you and for me! LOL! Can’t wait to get my hands on this line! Job well done!

  55. Jenny A Says:

    Congrats on your new line! I love it!

  56. Mary M. Says:

    This is so amazing! Congratulations! I love the date stamp and camera washi dispenser. =)

  57. Cassie Says:

    Congratulations! I can’t wait to get my hands on this!! SO excited!

  58. SuseFish Says:

    You clever girl! I adore those papers and how great to see some embellishments with English-type phrases on them. Just brill. xx

  59. Vicky Says:

    Congrats, everything is beautiful, can’t wait to buy it!

  60. vimmi Says:

    Hi Shimelle,
    I couldn’t be happier. You have been such an inspiration and you are so talented. The line is really so beautiful and so you. Love cameras in any form. Loved the die cuts and printed cork is amazing. Congratulations

  61. heather Says:

    Omg!!! I love this the colour scheme is perfect & love that their is a date stamp with the date in proper order! I will be buying a lot of this :)

  62. Kat Says:

    Well done, Shimelle!! Such a great venture, I love EVERYTHING! Definitely something to purchase now. ;) Congratulations.

  63. Bea Says:

    I love, love, love, love this. Must buy it all. Especially that camera washi tape dispenser. Great collection Shimelle.

  64. lee Says:

    this is really awesome shimelle!! I am so excited for you – with a new baby and now this – life is good for you – congratulations!!

  65. Crystal Says:

    I had to come back and look at this again, I just love it. I hope you are making something lovely with it right this minute!

  66. CJb Says:

    Must have everything!! Congrats on your first line! I heard your voice when I saw the die cut that says “I think I’ll stop here.” Love it!

  67. Keely Says:

    Shimelle I love it all!! The camera washi dispenser is too too cute. I can’t wait to gety hands on the metal dies. Love them!!!

  68. Gina M Says:

    How fun to see your own handwriting on the products you helped design. Everything looks “fantabulous”. Also, thanks for the inspiring sketches last week. I was not able to participate then, but I will work on using these sketches soon.
    Congratulations!

  69. Jen Hart Says:

    Gracious it is beautiful and so, you and it will work for me fantastically :-) And who would have guessed there would have been turquoise? I would have been seriously disappointed if there wasn’t any!
    Congratulations and I wish you the best of success and here is to many many more collections.

  70. JillC Says:

    Congratulations! It must feel amazing and exciting to have received that package!! I love the die cuts!!!

  71. Debbie Piercey Says:

    Congrats Shimelle! I love all of it! Can’t wait to get my hands on it!

  72. Anissa Says:

    I’ll take one of each please… LOL I love it all and can’t wait to get my hands on it. Congratulations Shimelle!

  73. Queen Mary Says:

    Congratulations Shimelle! How exciting for you! What a beautiful line of products right out of the starting blocks — how will you ever outdo yourself? I do love the camera washi dispenser! XOXO Mary

  74. Liz Says:

    Wow! Congratulations, well done, it looks great. I love it all, but English spelling and formatting is just a bonus for your UK fans, I just hope the collection will be available here. Here’s hoping. Well done again and hope you have a second and third collection in the pipeline.

  75. Lisa-Jane Johnson Says:

    Wowzers! That’s a much bigger collection than I imagined and I am so excited by ALL of it! I especially love the die cuts and the dies and that cute washi dispenser! Congratulations!

  76. furrypig Says:

    wow your collection is great! Love the dies and love all the embossed die cuts… love so much of it!! Hope it is available in the UK soon too xxx

  77. Helen Says:

    Oh, yeah! I’ve been waiting to see your collection! I am not surprised to see the turquoise, the pink, the cameras and the hearts! I’m happy for you…congratulations!

  78. Janelle Says:

    YAY!!! Your new collection is beautiful!! Congrats!! I can’t wait to get ALL of it!! :)

  79. Gina Says:

    Absolutely beautiful Shimelle. I hope you’re pleased with how it turned out. I know I’ll be purchasing lots of it!

  80. Jennifer Says:

    It all looks wonderful! Congratulations!

  81. Andrea Says:

    Congratulations – looks great!

  82. AllisonLP Says:

    First Boy Wonder, now your own line of products! this is your year for sure! Congrats on both counts. Can’t wait to get my hands on your new line – love it all! Allison

  83. Cara Says:

    Well worth the wait. Love it all. Now if only you had the time to work with it…..

  84. michelle okeefe Says:

    Congratulations Shimelle ! I love it all, especially your color choices. Can t wait to see it in person.

  85. Scraphappyjen Says:

    Oh my word! I live it all especially the tape dispenser. I have never bought an entire collection before but I think I might just have to this time. It is absolutely gorgeous Shimelle! Fantastic work!

  86. Madeline St Onge Says:

    Please tell me WHEre I can order all of it. I love it

  87. Michelle Says:

    Congratulations! I want one of everything…..

  88. Wendy Says:

    Congratulations! Love it all!

  89. Roxane Says:

    I love it!!!

  90. Lisa T. Says:

    Wow! These products seem to truly capture your beautiful style & personality. I can’t wait to purchase my very own “Shimelle” products!

  91. Barb S Says:

    Been waiting patiently for this to appear and it meets all my hopes and expectations! Can’t wait to get it and make pretty things! Love the wood veneers and the eyeglasses. Well done!!

  92. Scrappy Lily Says:

    Congratulation!!! Your collection is lovely. I may just blow my entire summer scrap budget on it.

  93. pam c Says:

    So excited. Love the die set, the papers…okay…all of it!

  94. Jeannine H Says:

    Oh, it is so YOU! Love everything about your collection. Congrats. I look forward to buying and using it to make beautiful layouts.

  95. Lauren Says:

    So excited for you! Congratulations and I can’t wait to see it on store shelves and in my own little hands!

  96. Lisa M. Zepponi Says:

    I just pre-ordered ! But they didn’t have some of the items you showed here. I hope they get it… Congrats on your new release! It’s wonderful,

  97. Andrea Says:

    Absolutely love it! Thanks so much for showing photos of the products, the colors and designs are fabulous :)

  98. Fleur Smith Says:

    It’s brilliant Shimelle – congrats :)

  99. Caroline Says:

    Oh squee these are the cutest. now to find out when the stores here in Oz get them. Gorgeous & congratulations!!

  100. Tammy Says:

    Oooooh wheeeeeeeee, delicious aewsomeness.

  101. Cornelia/Sorken Says:

    Big thumbs up on the date stamp! Lovely collection – you even put my initials in there. ;-) (ACE)

  102. KateT Says:

    The entire collection looks fabulous and well worth the wait.

  103. Julia Heald Says:

    It’s just gorgeous!

  104. Joanne Hunt Says:

    Your collection is just brilliant!! And so versatile. I can’t wait to get my hands on it. Congratulations,it’s a sure fire winner.

  105. Stokely Says:

    Congratulations Shimelle! It must’ve been exciting to create a collection with colors and patterns you love.

  106. Linda E Says:

    Congratulations on this truly beautiful collection!

  107. Sabine Says:

    Great stuff! Congrats. Can’t wait to see it in the stores.

  108. Elizabeth Says:

    What a wonderful year for you, Shimelle. Congratulations, the collection is beautiful, and the papers…just my favourite colours!

  109. ~amy~ Says:

    Looks FABulous…so much fun!

  110. karen keiper Says:

    Congratulations! Its out at last. Enjoy the ride.

  111. Keri-An Says:

    Love it all Shimelle, just gorgeous!

  112. Wendy Antenucci Says:

    Those papers are so pretty and the dies! It looks just like a Shimelle collection should. CONGRATS!

  113. Antoinette Says:

    It is more beautiful than i even anticipated so congratulations! I’m so in awe… Love it!
    Will definitely buy them all, just purely because you give so much to the community and deserve a fantastic sell out! Hugs

  114. Steph Says:

    OMG! I want it all :-) It looks awesome Shimelle! Congratulations!!!

  115. Febe Says:

    Oh my! Congratulations. This collection is so very you! and very encouraging, after recent events. Wishing you the best.

  116. Ana Balcarce Says:

    Shimelle…CONGRATS! So many new beginnings for you. I love the colors! Can’t wait to get my hands on them. :) Congrats again.

  117. Rhonda H Says:

    OH YUMMY!!!! CAN.NOT.WAIT!!!

  118. Sandy L Says:

    I love that YOU made this – it’s perfect! You thought of just about every.single.thing that would make it easier and more fun to scrap! You are amazing Shimelle – and I adore you and this line. Congratulations and here’s to a bright future!

  119. Lea Lawson Says:

    I am loving your new collection, Shimelle! CONGRATULATIONS…that is such an accomplishment! I am coveting those metal dies….they will be a must have in my stash, for sure!!

  120. Kathy W Says:

    Congratulations on a beautiful collection.

  121. Catherine A Says:

    Eeeekkk! I love the entire collection. Congratulations Shimelle. It’s been a while since I was this excited about an entire collection. Yours is a must have. Just lovely. Can’t wait to play with it.

  122. Tiffany Says:

    Congratulations, Shimelle! What a lovely collection you have created! I can’t wait to see it in person!

  123. LisaDV Says:

    GORGEOUS!! Love the collection! Congrats.

  124. Jackie Bienemann Says:

    The collection looks great and I want it all! Hope it comes to a store near me. Can’t wait! Congratulations and Wonder boy is so cute:)

  125. Jen D. Says:

    This is amazing Shimelle! I can’t wait to purchase it and start scrapping. Congratulations!

  126. Lynn Says:

    Delightful! Congrats on the design gig.

  127. karen Says:

    Just lovely!

  128. Gloria Says:

    Congrats Shimelle, I just looooove it!!!! You did a fantastic job, really I need the entire collection:) Cant wait!

  129. Lorell Rogers Says:

    Wow…looks like a fabulous line!

  130. jane Says:

    Way to go Shimelle – it’s gorgeous.

  131. Berta Says:

    Ok, I must have it all :)
    Do you have an affiliate link? ‘Cause if I buy it all, would love to get you some extra credit :)

  132. gail Says:

    Congratulations on your new line. The tape dispenser is great. I always think of you using all those cameras in your scrapping.

  133. Lanti Says:

    Congrats Shimelle.
    Already order most off the collection to my local scrapbook store, can’t wait :)

  134. Debbie Says:

    It’s seriously awesome! Well done Shim on a collection that is just so you but so versatile! Let us know where and when we can get it! x

  135. Dana Moore Says:

    I’m so excited – you’re my favorite scrapbooker of all times,

  136. Meghann Says:

    Have so been looking forward to this collection, Shimelle and I am not disappointed! It is beautiful! Cannot wait to create with it.
    -Meghann Andrew

  137. Geralyn Says:

    Congratulations Shimelle!!! First on the birth of Wonder Boy and Secondly on the release of your fun and colorful collection. I haven’t scrapbooked in awhile, ok years but this collection may get me inspired to start again. Also I love the tape runner and dispenser, as well as those glue dots. All are a must have.

  138. Robin Gibson Says:

    Shimelle! What an awesome collection! Of course, there was never a doubt…but it’s FANTASTIC! Will be shopping furiously as soon as I see it available :) Congratulations & Well Done!

  139. Natalie (QSOgirl) Says:

    Congratulations, Shimelle! This collection is fantastic, and I love how your personality shines through it :) I hope that you are super-proud and pleased with it!!

  140. Sandy V Says:

    Congratulations Shimelle! What a pretty and practical collection! Can’t wait to get it :)

  141. Gab Says:

    Huge congrats Shimelle! I don’t think there is a single item I won’t be buying!! I love the colours and love how the papers and embellies are so versatile. I especially love the stamps and matching dies!

  142. Jess Marin Says:

    Congrats Shimelle on your new line with AC. It’s amazing and it captures your scrapping spirit. Can’t wait to see these in the stores.
    Jess M

  143. TheCraftyScribe Says:

    Hi Shimelle

    Congratulations! What an amazing collection. I can certainly see your style all over it. Love it! I’ll be buying it, especially the stickers, papers and the cute washi holder.

  144. Julianna Says:

    so fun! can’t wait to get my hands on it :)

  145. Kelli W Says:

    Love it all! Even my girls (8 and 10) are absolutely giddy about it :) And that washi tape dispenser? Have to get it!

  146. Michelle Says:

    So exiting! Congrats! I love every bit of it! I need it all! :)

  147. MaryAnn N Says:

    Shimelle…love your collection and just the colours I associate with you. !

  148. Christina Says:

    oh wow, it’s all so beautiful!

  149. Lorraine R Says:

    It is all so you, I love it. Congratulations, can’t wait to get my hands on it!

  150. Jeanna Cata Says:

    What a great way to end my birthday week! You posted this news on by birthday, but I’m a lil behind with my blogs. ;) I am very excited and can’t wait to get your line. Now if you could have it here in NE stores by next weekend, that would be convenient since we start our shop hop Friday. :D but congrats on this new endeavor! I hope you have fun with your product line. Thanks for sharing your inspiration with us. ~Jeanna

  151. J3SS1C4 Says:

    I can’t wait to see that start appearing in shops! Love the cork, thickers and transparent overlays. Even more so, I love the date stamp in the format we use in Australia! :)

  152. Mags Elliott Says:

    You are so inspiring. I love your new line and as a new scrapper I am heading right out to find some new supplies for my grand daughters new book. Love your ideas.Thank you so much! I am proud to be a scrap booker! And I love glue, paste, paper and ink!_

  153. Monique Liedtke Says:

    Wohoo!! How awesome! Congrats! LOVE this collection, definitely a must-have!!! Going to pre order it now!!!

  154. Colleen Says:

    Beautiful set! Congratulations! I can’t wait to get my hands on it! :D

  155. Annette Allen Says:

    yay Congratulations.. This is so fabulous.. I am a big AC fan and can’t wait to get my hands on this collection.. great job

  156. Emily Says:

    Yay! It’s finally here :) I simply love it all

  157. Kelly Says:

    Oh I absolutely love EVERYTHING in your line (no surprise, lol). This is awesome Shimelle! Congrats on the new line and you’ll definitely have a buyer here :O)

  158. Jamie Hensley Says:

    Congrats on the debut of your fabulous collection! I love the versatility of the papers,and well,just all of it. Can’t wait to get my little scrappy hands on all that goodness,especially that camera washi tape dispenser.

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